On March 20, 2026, under the care and guidance of the United Front Work Department of Yuexiu District Party Committee, the signing ceremony for the strategic cooperation between Wanling Plaza and the International Chaoplay Cultural and Creative Industry Alliance was successfully held at the the Belt and Road International Trade Center on the 8th floor of Wanling Plaza. The signing ceremony is jointly organized by Wanling Plaza and the International Trendy Play Cultural and Creative Industry Alliance, supported by Guangzhou Yuexiu Overseas Friendship Association, co organized by Guangzhou Yuexiu District People's Street Commercial Federation and Guangzhou Home Decoration Cultural and Creative Boutique Industry Chamber of Commerce, and presided over by Zhou Xiaojuan, a representative of Yuexiu District People's Congress and Executive Vice General Manager of Guangzhou Wanling Real Estate Co., Ltd.

Liu Zewu, Deputy Director and Second level Inspector of Guangzhou Council for the Promotion of International Trade, Xiao Fengchun, Member of the Standing Committee of Yuexiu District Committee and Minister of the United Front Work Department, Chen Xie, Member of the Standing Committee of Yuexiu District Committee, Director of the Office of the District Committee, Deputy District Chief, Huang Wenli, Member of the All China Youth Federation Committee and Deputy General Manager of Wanling Group, and other representatives from government and enterprises gathered at the scene to witness the opening of a new chapter of deep cooperation in the trendy and creative industries between the two sides.

Huang Wenli, Executive Vice President of Guangzhou Chamber of Commerce for Foreign funded Enterprises, Executive Director of Guangdong Hong Kong Chamber of Commerce, Deputy General Manager of Wanling Group, and a member of the Kowloon City Council of Hong Kong, said in her speech that this time, Wanling and the International Chaoplay Alliance will work together to build a Chaoplay selection center integrating IP incubation, selection transaction, and industry docking in Wanling Plaza, promote the concentration and upgrading of Chaoplay cultural and creative industries, create a new landmark for urban trendy consumption, continue to release the cultural and creative vitality of the bay area, and help China's Chaoplay culture move towards a broader market.

Mr. Li Yingfeng, Executive Chairman of the International Trendy Play Cultural and Creative Industry Alliance, mentioned in his sharing that trendy play has grown into a billion dollar track, with an estimated annual growth rate of up to 26%, and has strong market potential and investment value. At Wanling, we have integrated the geographical advantages of "core business district and global connectivity", the industrial foundation of "mature supply chain and direct supply from the source", the merchant demand of "precise positioning and stable customer base", and the policy support of "government support and dividend enhancement". Let us work together to build a trendy and eco-friendly product selection center.

Under the joint witness of all the guests, Ms. Huang Wenli, on behalf of Wanling Square, officially signed a strategic cooperation agreement with Ms. Yang Jie, Chairman of the International Trendy Play Cultural and Creative Industry Alliance, and Mr. Lin Ruoqiang, Deputy Manager of Huarui Capital Co., Ltd., marking the full launch of deep cooperation among the three parties. The Trendy Play Selection Center project will also accelerate its implementation and promotion!

On the occasion of the implementation of the national "15th Five Year Plan" in 2026, Wanling Plaza has once again undergone a major upgrade in the field of cultural and creative trends. The landing of the trendy toy product selection center will further promote the aggregation and integration of trendy toy cultural and creative industry resources, improve the industrial ecology, and build an efficient trading and docking platform for the industry. At the same time, it will also bring consumers a richer trendy consumption experience and help Guangzhou build a trendy toy cultural and creative industry highland with national influence.